Archive for January, 2012


What’s the lifetime value of an app user?

January 31, 2012 |  8 responses  

While working on some updates on my flashcard apps, I’ve been giving a lot of thought on how to better monetize the relatively good moment my flashcard app is having. More specifically, I’ve been wondering if you can reach a point in downloads after which having only a free (ad supported) full version makes more…     Read more »


Interest vs. Required work vs. Accomplishment

January 27, 2012 |  9 responses  

Many people I know are interested in developing apps. Many have bought books, and even started to code a few ideas, however very few actually ever publish anything. Several months ago I was thinking about this and came up with the Interest vs. Required work vs. Accomplishment chart. I believe this sums up the reasons…     Read more »


100k downloads mark crossed!

January 17, 2012 |  2 responses  

I’ve been keeping a tab on the daily and total downloads in the Android Market for about 2 weeks now. Today I crossed the 100K total downloads mark, with 100,190! Yeah! This is a pretty cool milestone for an indie developer.  In a way, I’ve made a impact (hopefully positive) on people all over the world…     Read more »


Current and future projects

January 9, 2012 |  1 response  

Hello everyone! In this post I’ll update you on all of the projects I currently have in the works, describe a little about where they came from and where I hope they’re going, as well as a few ideas I’m currently juggling and trying to decide which to make and which not to.   Android…     Read more »


Welcome!

January 8, 2012 |  No responses yet  

Welcome to Software As A Living! My name is Rob, and I’m an Electrical Engineer by training and software developer and entrepreneur by passion, and I’ve created this blog as a way to narrate and share my experiences while trying to reach my goal: to get all the income I need through my own mobile…     Read more »